5 step guide to protect your chauffeur client privacy
Five suggestions for protecting your chauffeur clients’ privacy
Knowing when to use discretion is arguably one of the most crucial aspects of being a chauffeur. Disparateness will be high on a client’s list of requirements for a limousine or chauffeur service.
Having worked as a chauffeur for some time, I can tell you that there is a delicate balance between secrecy and promotion of your services.
There is a good possibility that the discretion barrier won’t be crossed if you abide by my five suggestions for ensuring discretion.
1. Social media sharing
Your clients might be engaged on social media in today’s world of social media. However, if they are going for work, they might choose to avoid contact with the London chauffeur service. Sharing images, mentioning the customer, or retweeting their most recent tweets may be sufficient for them to decide never to use your service again. For the business deal, they are discussing, nondisclosure agreements are frequently in place, or their rivals may be interested in what they are negotiating.
On the other hand, if the customer is an influencer or someone highly known for their work on social media, they might not have an issue with this. There are additional factors at play, so always ask and discuss it with the customer (if appropriate) and make sure you secure their consent (even a policy in some workplaces).
2. Using your vehicle to advertise your business
Even if it could make sense from a business standpoint, certain customers might not appreciate it. If your customer is well-known or has an extremely high net worth, they might choose to travel more discretely. The goal of the client going by chauffeur or limo may be defeated if your vehicle is clearly marked as being part of a limo or chauffeur service by advertising or markings on your car.
Even though the majority of chauffeurs won’t require training in discretion, it may frequently be beneficial if your business provides internal training on how to interact with clients in a way that makes them pleased. Any chauffeur training program must emphasize discretion since it frequently makes the difference between a client complementing a driver and a chauffeur speaking out of turn to the client.
4. Wearing a suit isn’t always the best choice.
Although chauffeurs are typically well-dressed in suits, the client may be traveling in a way that makes it more appropriate for everyone to be dressed differently. For instance, if the client is taking a road trip or going on a safari, they may ask the chauffeur to dress casually to “fit in” with their surroundings. Again, discretion is important because the customer might not want their use of a chauffeur to be known.
5. Getting approval before advertising
Yet another clear point that requires greater exposure. Despite the fact that they may like your service, your client may not appreciate the fact that you are featuring their company as a partner or client on your website for a variety of reasons. Nothing private. Commercial considerations are in play, and it’s not always polite to refer to another company as a client. Effective pre-and post-service communication can help you determine whether the client will give you permission to market their company or brand as a client of yours.
Bonus advice: Keep the client informed.
While drivers may not spend a lot of time with their passengers during the course of their trip, it is always advisable to have open lines of communication. A lot of issues may be resolved through effective communication, therefore it’s important to remember your chauffeur service’s training program to ensure the driver has the necessary skills and knowledge to interact effectively with the client and their business.